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Founder’s Introduction

Lance Wang, the founder of Zhejiang Sowell Commodity Co., LTD., established the company in 2003 with a vision to blend technological innovation with exceptional quality. Her entrepreneurial journey began with a heartfelt mission: to create an affordable yet high-quality beauty device for her mother. Disheartened by the exorbitant prices of beauty products in the market, she was inspired to democratize beauty by ensuring that premium products are accessible to everyone without compromising on quality.
Under her leadership, Showell has grown into a high-tech enterprise with a 7,200 square meter facility and a team of 145 professionals. The company boasts certifications such as BSCI, ISO9001, ROHS, FCC, and CE, and serves renowned brands like Avon, L'Oréal, and Unilever as an OEM and ODM partner.
Lance Wang is also committed to environmental sustainability and social responsibility, using eco-friendly materials and actively participating in social welfare initiatives. Her mission is to empower women with confidence and beauty through innovative, high-quality products while supporting a greener planet and a better society.
 

Brand Philosophy

Showell is dedicated to ensuring that every woman can enjoy the confidence and joy that beauty brings. We believe that beauty should not be a luxury but a right. Our core philosophy is to break market monopolies by offering high-quality, affordable beauty products through innovation and value. We adhere to strict quality control and continuous technological innovation, ensuring that every product provides an exceptional user experience. Showell's mission is to make beauty accessible and enjoyable for every woman, empowering them to become more confident and independent.
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What Drives Showell: Our Passion for Beauty

Innovative Beauty Devices for Confidence and Radiance 
Discover what drives Showell in our quest to bring professional-grade beauty care to your home. Our passionate team of designers, engineers, and beauty experts create innovative, user-friendly devices that enhance your beauty from within. We adhere to the highest quality standards and prioritize sustainability, ensuring exceptional and safe products.
 

Pioneering Beauty Devices for Empowering Your Inner Radiance

In this era of relentless pursuit of beauty, Showell embarks on an enchanting journey fueled by our love and passion for beauty. We firmly believe that everyone deserves the right to showcase their most confident and beautiful self. Hence, we are committed to creating a range of personal beauty devices that allow everyone to enjoy a professional-grade care experience at home. Our products not only focus on enhancing appearance but also on revitalizing from within, letting beauty blossom from the depths of your skin.
We have gathered a team of passionate and creative designers, engineers, and beauty experts to craft revolutionary beauty devices. Our research and development team continuously explores innovations, integrating cutting-edge technology with beauty. We dedicate ourselves to developing a range of powerful and user-friendly beauty devices designed to meet your diverse beauty needs. Whether it is deep cleansing, firming and lifting, or anti-aging, our products offer personalized solutions for you.

Crafting Exquisite Beauty Devices for Your Radiant Journey

From prototype design to manufacturing, Showell adheres to strict quality standards and exquisite craftsmanship. We possess advanced production equipment and a stringent quality control system to ensure each device delivers an exceptional user experience. Simultaneously, we prioritize environmental protection and sustainability, committed to creating healthy and safe beauty products for you. At Showell, we are not just a manufacturer of beauty devices but a collective of beauty lovers striving for excellence. Our brand story is intricately linked to you because your beauty journey is our original aspiration.

At Showell, our mission is to make beauty and confidence easily accessible to everyone. Through our beauty devices, we hope to help you unleash your inner radiance and showcase your unique charm. Choose Showell and join us on a beautiful journey, making every day a story filled with captivating beauty.

Our Vision in Action

Explore a gallery of moments that capture the essence of Zhejiang Sowell Commodity Co., LTD. From innovative product development to our dedication to sustainability and social responsibility, these images reflect the passion and excellence driving our team every day. Witness how we bring our vision to life through quality craftsmanship, environmental care, and community engagement.
 
Explore our E-Commerce Seller Services to discover how we support online sellers with top-notch products and exceptional service, helping you succeed in the competitive e-commerce landscape.
Get in Touch
We would be happy to answer any questions you have about Richer or provide more information about our services. Please fill out the form below, and our team will get back to you as soon as possible. Thank you for your interest!
 
Phone: +86-13588616369
Address: Baiyang Industrial Area, Luzai Village, Wuyi City, Jinhua City, Zhejiang, China.
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